Internet Marketing Secret – Understand Your Audience Pt. 2

17 May 2009 | Vadym

So… how do you figure out your audience?

Easy. You find places where your audience gathers, and read.

The trick is to find the right places.

I personally always use forums. Forums are the best, because people feel a sense of being anonymous behind their username, and spill all the beans. We’re cool with this, because we just want to know what makes them tick, not get blackmailing materials.

But once again, the TRICK is to use the proper forums.

Take the acne niche. 99% of the people would go to an acne forum.

WRONG.

Go to a TEEN forum and search for ‘acne’! Why?

Because in THAT forum you’ll see the posts about “Johnny not asking me out because of my zit tonight!” or “I can only go to the movies with friends because it’s dark there!”

You won’t find this stuff on an acne forum. You won’t find the EMOTIONAL BUTTONS.

But when you do, you can say something like this on your landing page:

“I’ve been where you have. I know exactly what you’ve been through. Looking in the mirror every day, wondering if I’m the ugliest girl in my school. Not being to ask out the guy I’ve liked for months because of sudden zit outbreaks when I finally have the courage. Not being able to go to dances, parties, etc, because of the digusting white bumps on my face.

And after countless methods, creams, and shots, I finally found it.”

See what I did? I stated a couple of examples, grabbing 90% of the public. Making a connection with them.

And when you connect with them, they trust you. And when they trust you, they’ll buy exactly what you tell them to.

And that’s one of the secrets of Internet Marketing :)

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